FAQ

About plans and pricing

Can I start for free?

Yes. The Free plan is forever, no card. It includes WhatsApp in sandbox mode (testing, with no number of your own), 25 AI credits per month, 1 seat and 1 pipeline, with a unified inbox and AI scoring. There is no lead cap: whatever comes in is yours.

What counts as a “lead”?

Each unique contact that comes in through WhatsApp or your web forms. If the same customer writes to you several times, it counts as a single lead. It is a reading unit, not a billing one: no plan limits how many leads you receive.

Is there annual billing?

Not yet. Billing is monthly. Discounted annual billing will be announced when it’s available.

Can I cancel whenever I want?

Yes, with no lock-in and no penalties. The cancellation takes effect at the end of the period already paid for, and every plan includes a 14-day money-back guarantee. See Account and billing.

About the AI

Is the scoring real AI?

Yes. Qualification uses a real language model, not a formula in disguise. It returns a 1-to-10 grade with a breakdown by criteria and quotes the actual messages it’s based on.

Does the AI make things up?

The quotes are not made up: the AI can only reference messages that genuinely exist in the conversation; any invalid reference is discarded. The overall grade is calculated by weighting your rubric, which makes it more stable than asking the model for a standalone grade.

What happens if I run out of AI credits?

AI qualification and drafts are paused, but your leads are not lost: the contact is kept and you can keep replying by hand. The AI returns in the next cycle or when you upgrade your plan.

Where is the AI processed?

On the corresponding plans, the AI is processed on European infrastructure, with the provenance visible in the usage log. The specific provider depends on your plan.

About WhatsApp

Does WhatsApp work right after subscribing?

Not automatically. WhatsApp is connected through 360dialog (an official Meta provider) and requires setup: registering your WhatsApp Business number and connecting the credentials. Until then, you won’t receive or deliver WhatsApp messages.

Does Boty charge me a markup on WhatsApp messages?

No. Meta’s fees are passed on at the official price, with no markup. You can check the rates on the Boty Leads WhatsApp pricing page.

About the day-to-day

Does the AI send messages on its own?

Not by default. The AI proposes drafts, but none is sent until a member of your team approves it (you can edit it or reject it). See Inbox and approval.

The exception is automatic routing (/admin/routing): if you configure a rule with the “Reply automatically” action, the system can send the corresponding topic response without human review. The content is always what you write in the knowledge base — the AI only decides which topic applies, it never composes the message. This automatic sending is subject to the team’s autonomy dial: it’s allowed by default, but if you turn it down to “drafts only” or “paused”, that same rule stops sending and waits for approval instead (or does nothing).

Which automations work today?

Both the stage change and minimum score triggers work, with the actions change stage, send WhatsApp template (if WhatsApp is configured), send webhook and qualify with AI. See Automations for the full list with requirements.

Do I need technical knowledge?

No. Boty Leads is designed for small businesses and freelancers without a technical team. The setup is guided and the AI does the heavy lifting of capturing, scoring and proposing replies.

About data and GDPR

Is my data GDPR-compliant?

The platform is designed to comply with the GDPR: it asks for explicit consent and stores the proof, and on any plan you can export or delete any lead’s data. See the details and legal links in Privacy.